Shrum has come up with a way to defeat Donald Trump in November, according to David Catanese of US News and World Report:
Not dissimilar to the onslaught against Romney and his time at Bain, Trump is likely to confront scathing reprisals of his own failed business deals and real estate endeavors that left ordinary people on the hook, all while he tried to line his own pockets.
"It'll be how he treats workers and it will matter to independents," says Bob Shrum, an adviser to the presidential campaigns of John Kerry and Al Gore. "People have some sense of the stuff about women; to be reminded of it is useful. I think that's only the first stage. I think people don't know much about his business record at all."
But in an environment in which Trump can command or, more crucially, redirect a news cycle with a single series of late-night tweets, generating a consistently resonant line of attack on the airwaves will be a challenge to anyone attempting to leave a mark on The Donald.Don't laugh. He may be onto something. After having had his nose bloodied in eight fruitless campaigns spanning four decades, Shrum may be onto something.
Trump's election in November may look inevitable, but it will require Trump to maintain attention to his task. He may wish to read up on the Tortoise and the Hare.