Anti-Trump groups hope a Cruz win in Wisconsin will invigorate donors
It is all about the Benjamins. The Never Trump crowd cares not about ideology, civility, or any principle. (I explained this yesterday.) They just want money. With his self-funded campaign that is light on Washington insiders and hangers on, Trump is trampling out the vintage where the grapes of power are stored.
From The Hill:
Conservative groups are banking on a Ted Cruz victory in Tuesday’s Wisconsin primary to halt Donald Trump’s momentum and convince increasingly dubious millionaires to keep funding the "Never Trump" movement.
“We really see it as a game changer,” said Doug Sachtleben, communications director at the Club for Growth, one of the three main conservative groups dropping millions on attack ads against Trump.
While Republican operatives running anti-Trump groups insist publicly that there are no “make or break” states there is a growing private consensus that a Cruz victory in Wisconsin would be crucial to convince wealthy conservatives who dislike Trump that their money is not being spent in vain.
Dozens of Republican millionaires who are usually reliable in delivering checks when asked have watched their oversized checks evaporate as Jeb Bush’s super-PAC spent more than $100 million in a failed effort to nominate the former Florida governor. Trump meanwhile, spent virtually nothing on paid media, and a number of donors began questioning the efficacy of paid advertising against a reality TV star with a unique talent for commanding and manipulating free media.Free media? No such beast exists. The time Trump gets on the air is earned, sometimes very brutally.
But the Republican Party is broken. For all the king's horses -- the fat-cat millionaire and billionaire donors -- and all the king's men, Ted Cruz -- the establishment's anti-establishment candidate -- is barely polling in the 40s in Wisconsin.
Wait, I thought a plurality is not enough?
Never Trump cannot stop Trump. They know it. But man, this is a great spring fund-raiser for them and good marketing for pundits and their publications as bad-ass guys.